What is an SEO Company? How an SEO Firm Can Help Your Business
The phrase, “If they build it, they will come” is definitely not true when it comes to websites. Gone are the days (if they ever truly existed) where you could simply build your website and expect your visitors to come rolling in. Once you have [...]
What is B2G Marketing?
Business-to-Government (B2G) Marketing is marketing that is directed at government organizations and programs. A lesser-known counterpart to more traditional B2B and B2C marketing archetypes, B2G marketing is analogous with public sector marketing and accounts for some of the biggest marketing campaigns in the industry. [...]
How to Optimize YouTube Videos for SEO in 6 Easy Steps
You’ve uploaded your video to YouTube, one of the largest search engines in the world, now what? You want people to watch your videos, but simply uploading it won’t cut it. Instead, you need to optimize your YouTube videos for SEO using a variety [...]
How to Get Quality Wikipedia Backlinks
Checking for opportunities for quality Wikipedia backlinks can provide powerful inbound links to your SEO and content marketing efforts.
How to Write a Blog Outline in 9 Easy Steps
When you sit down to write a blog post, you might feel inclined to let the words flow naturally, and develop your article around the organic way it’s written. While it’s tempting to let your blog take shape as you write it, it could [...]
6 Ways to Optimize Your Content for Voice Search
There was a time when people speaking to and getting voice responses from their computers, watches, and phones seemed rather unusual — but not anymore. As digital assistants become a common feature in smartphones and the many gadgets people use on a daily basis, [...]
Top 5 AI-Based Paraphrasing Tools to Avoid Plagiarism (Free & Paid)
Why is content important? Content has become so important nowadays and it significantly influences many fields directly. Despite their objectives, content writers have to compose and deliver tons of articles on daily basis. There are a lot of written activities and tasks for students [...]
Web Design for E-commerce: 10 Crucial Mistakes to Avoid
Starting an e-commerce business is easy. But getting the attention of your customers and nudging them to buy is not. Luckily, there are a couple of things you can do to compel customers to buy. And one of those things is working on your e-commerce [...]
4 Big Benefits of a Small Boutique Marketing Agency
What is a Boutique Marketing Agency? Many companies find the need to expand their marketing efforts beyond the scope of their own marketing departments. Companies who partner with marketing agencies are able to maximize efficiency and scalability. Primarily, this is because many agencies develop valuable [...]
5 Content Distribution Techniques That Really Drive Traffic
The abundance of content on the internet presents a challenge for every marketer. With the growing number of blog posts, social media content and pay-per-click ads published every day, your content must stand out in order to reach the right audience. Using content distribution strategies [...]
How to Support Small Businesses for FREE during COVID-19 Pandemic
Jack & Bean is proud to operate remotely in Phoenix, Arizona. Our team has been based here since our inception in 2016, and we’re committed to providing creative solutions to businesses large and small that are both strategic and innovative. As content marketing experts, we [...]
How to Optimize Your Yelp Profile for Local Business Exposure
More and more customers are going online to find information about a business rather than visiting a traditional storefront. In fact, 3 out of 4 consumers go to third-party platforms, like Google and Yelp, to interact with local businesses. This migration online for business information [...]
4 Engaging Qualities Of Viral Content
This article is a guest post from the author featured below. Although reviewed and/or edited by Jack & Bean, it is not our original content. — The notion of viral content is oft-used in the media, typically referring to popular content that gets shared far [...]
In-House Marketing vs Agency: Which One is Best?
The decision of whether to build an in-house marketing team or outsource your marketing needs to an agency is one that most successful, growing businesses will come to eventually. While you might expect us to say that hiring a marketing agency is the best decision [...]
Why Yelp Ads are Effective for Local Business Marketing
Yelp is #1 for Reviews of Local Businesses While Google might be the leader when it comes to internet-wide organic search, and is slowly gaining ground in the review department, Yelp remains a clear leader when it comes to consumer-trusted local business reviews. Yelp has remained [...]
Why Your Business Needs a Quality Blog for SEO
Successful SEO campaigns always include an active blog. A properly planned blog, compared to the rigidity of a website’s static pages, boosts the potential of your online presence and propels your marketing strategy to greater heights and improved conversions. Jack & Bean’s professional content writing, [...]
How to Use Ahrefs Keywords Explorer to Find the Best SEO Topics
If you don’t know what Ahrefs Keywords Explorer is or why it is such a powerful tool, you should start by going to the source. Ahrefs themselves wrote a large article explaining the features of Keywords Explorer when they launched version 2.0 back in 2016. This guide [...]
Blog Content Promotion Methods To Help Build Backlinks
Armed with great content and understanding your plight, you’re ready to invest both time and money into promoting your content. Great. Strap in as we discuss in detail some white hat promotion methods aimed at acquiring quality backlinks. 1) Engage Your Existing Audience This one [...]
Writing for SEO: The Anatomy of Successful Website Content
As an agency, at Jack & Bean, we offer unique content creation services for our clients as part of our suite of SEO services. We write a lot of content, not just for ourselves, but in collaboration with clients who do not or cannot do [...]
How to Audit Your Digital Marketing Strategy
What is a Marketing Audit? Whether your business is a large, established company or a small organization with limited experience, marketing audits are crucial for sustainable success and continued business growth. I’ve met many business owners and marketing directors actively marketing in Phoenix AZ (where [...]
7 Tools for Generating Blog Topic Ideas
In our opinion, writer’s block should be a thing of the past. Inspiration for blog content is everywhere, if you just know where to look. Content brainstorming can be a bit time-consuming to do properly. With the right tools though, you can speed the process [...]
The Ultimate White Hat SEO Guide
Why You Can Trust This Guide This guide is a combination of our extensive experience as an agency, aggregated data from some incredible tools and sources, and advice from industry experts. It began long ago as an internal process document, and slowly evolved into something [...]
3 Ways to Rank Without Backlinks Competitively with Google
If you’ve read our other SEO content and guides, this article title probably confuses you. If we preach backlinks as being the most important factor in determining Google rankings, how can you possibly rank without backlinks? It is technically possible to rank well without any backlinks, as [...]
