Branding & Strategy

What We Do

Whether a company is in need of a refresh or new to the industry, we create brands that engage. In order to build lasting relationships with customers, a brand must convey a company’s personality and values, creating a consistent experience across various interactions.

Positioning

Positioning defines a brand’s competitive advantages and its relevance to your target market. Effective positioning enables an emotional connection with your customers - it is how you want your customers to perceive your brand among competitors.

Logo & Identity Design

We create the most honest and compelling presentation of a brand by working collaboratively, iteratively, and by leveraging supporting research. We provide possibilities and work from feedback to develop the most comprehensive solution for conveying your brand’s identity.

Brand Guidelines

A brand identity is only as good as its consistency across marketing channels and touchpoints. We enable your brand’s success by creating logo specifications and guidelines including typography, color, iconography, usage and more. This ensures that you company retains control of your brand assets, and that anyone can apply them correctly.

Branded Collateral

Broadcast your brand’s message through an endless array of print, digital, and video campaigns that can scale with your company’s growth. We develop an effective package of solutions to meet a goal or fit a budget, then assist in their execution and analysis.

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